It’s finally here! Today marks the 3th anniversary of Small Business Saturday. Founded by American Express in 2010 it wasn’t until 2011 when the U.S. Senate officially recognized Small Business Saturday. American Express felt like our economy needed to be rebuilt and that small businesses deserve more exposure.
This emerging celebration is held every year on the Saturday after Thanksgiving and is a great way to support local small businesses. Did you know that there are over 28 million small businesses in the United States? This means when you shop locally more than 50% of the money will stay within that community. In order to keep our economy strong we have to support and shop at small businesses. How will your business celebrate? Will you offer incentives, discounts or an open house? If your not sure where to find a local small business you can always look in your state business directory or simply ask the retailer or business if they are a small business. #ShopSmall!
~CW